What is the Display Now Partner Program?
The Display NOW Partner Program rewards partners with recurring discounts based on the number of active screens they manage. As your customer base grows, your partner tier increases, allowing you to receive larger discounts on Display NOW subscriptions.
Partner Tiers
|
Tier |
Active Screens |
Discount |
Qualification |
|---|---|---|---|
|
Authorized |
1–24 |
20% |
Sign up and get approved |
|
Silver |
25–99 |
27% |
Automatically promoted during quarterly reviews |
|
Gold |
100–499 |
33% |
Automatically promoted during quarterly reviews |
|
Platinum |
500–1,999 |
38% |
Annual commitment (minimum $50K ARR) |
|
Elite |
2,000+ |
42% + 3% MDF and co-marketing benefits |
Strategic partnership by invitation |
How the Program Works
- Discounts apply to base per-screen subscription pricing.
- Add-ons, including Playback Intelligence, AI credits, DOOH services, and hardware, are billed at standard list pricing.
- Partners can earn a Deal Registration Bonus of an additional 5% on top of their tier discount for the first 12 months on any prospect they register before they enter the Display NOW sales pipeline.
- Partner tiers are reviewed quarterly based on your trailing 90-day average of active screens.
- Promotions to higher tiers occur automatically when you meet the requirements.
- Demotions occur only after two consecutive quarters below the required threshold and include a 30-day notice.
- Partner-of-record billing is available for Gold-tier partners and above, with payment accepted via ACH, PayPal, or credit card, along with a 14-day grace period.
Existing Partners
Partners who enrolled before June 1, 2026, continue to receive their flat 30% discount on all existing and future customers. They remain on the legacy program, with no tier system, no quarterly reviews, and no changes to their existing discount structure.
If you're interested in becoming a Display NOW Partner or have questions about the program, please type "Connect with Agent" in the chat, and one of our support specialists will be happy to assist you.